Branding
UX Design
Strategy

Building community  through digital products

Opportunity

How might we best create a community of adventurous individuals? The solution, a digital application experience called Thrill Seeker—connect your adrenaline and experience levels with other users.

 I was featured on Adobe Live as a guest UX designer for a 3 Day Live Stream. For 2 hours each day I discussed my design process and approach while designing and rapid prototyping Thrill  Seeker 100% live.

Production Studio
Adobe Live
Digital strategist
UX COnsultant
Jennifer Alt
Host
Melody

Strategy

I sought to understand the thrills people were seeking, how  they approached planning such adventures, and what were their hesitations. Through user research and competitive analysis I discovered a gap in the market.

Day 1

User Research
Wireframes

Day 2

Agile Design Sprint
UI Design

Day 3

Prototype
User Testing

Design Execution

The mobile application allowed the user to search by location  (current location being default), thrill type, personal adrenaline level and experience level for said thrill. The results output other individuals with similarities. Users can then view profile information of recommended matches, "heart" favorites, or directly connect with the individual. It is here at the messaging stage where the magic and connection happens.My research uncovered users may not want to reveal their "secret spots" or "local knowledge"as they like to call it until there is a trusted relationship. However, through shared mutual passion for a thrill users were more inclined to share experiences. Not necessarily for monetary reasons, but a trade of knowledge, an exchange of experience, or joy of seeking thrills. It is also within this communication that planning can be made in regards to logistics and safety considerations needed.

ABOUT ADOBE LIVE
Adobe Live is a daily, interactive streaming platform where creative professionals showcase their workflows, offer design tutorials, and engage with the community, primarily on YouTube and Behance.

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